LOU was an official partner of the Miss Poland 2024 pageant – our ultra-feminine designs expressed both strength and modernity.

2025-12-30

Miss Poland is not just a beauty pageant; it is an event that highlights the strength, sensitivity, intelligence, and determination of women. At LOU, we believe every woman deserves an exceptional setting, which is why we became the official partner of the 35th anniversary edition held under the slogan: 'History and Modernity. Wise Femininity Paired with Poise.'

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LOU was an official partner of the Miss Poland 2024 pageant – our ultra-feminine designs expressed both strength and modernity.

LOU at the Miss Poland 2024 Pageant – 32 Candidates Vied for the Title of the Most Beautiful

The Anniversary Grand Final of the Miss Poland 2024 pageant took place on July 5, 2024, at the Strzelecki Park Amphitheater in Nowy Sącz. Both the local audience and millions of Polsat viewers sat in anticipation, waiting for the evening's most important news: which of the 32 candidates would be crowned the most beautiful Polish woman and forever etch her name in the history of this prestigious competition.

As the LOU brand, and one of the key partners of the event, we were responsible for highlighting the personality, beauty, and silhouettes of all the finalists. During one of the main presentations, they showcased unique dresses from our collection to the world, and each candidate shone like a diamond. It was a moment where we felt immense pride in the work we had accomplished.

Smiles Lit Up the Finalists' Faces During the Fittings of LOU Cocktail Dresses

Our collaboration with the brand involved preparing outfits for all 32 finalists. At LOU, our primary goal is to emphasize the individuality and extraordinary strength of every woman. We chose ultra-feminine models that harmonized beautifully with each lady's figure while looking stunning under the camera flashes and stage lighting.

These were cocktail dresses – party and evening mini and midi styles. It was incredibly important to us that each finalist could present herself on stage not only as a beauty pageant contestant but also as an ambassador of fashionable, conscious, and individual style. We selected creations that highlighted the uniqueness of the moment while being tailored for comfort. We wanted every finalist to feel at ease above all else. There was no room for restricted movement or inappropriate dress lengths. The goal was the "WOW" effect, coupled with a sense of confidence in every step on stage. After all, these ladies were competing for the title of Miss Poland.

The selection of outfits before the grand final was overseen by stylist Katarzyna Cygańska. She ensured that every participant felt exceptional in our dress, emphasizing all their best features and providing a sense of security. We must admit that Ms. Kasia’s selection of each creation was simply superb. All 32 candidates for Miss Poland 2024 were ready to present the best version of themselves during the grand final.

The Glow of Spotlights and Feminine Beauty – Finalists Showcase LOU Dresses at the Miss Poland 2024 Grand Final Gala

The time came for one of the most important shows of the evening. The LOU dresses prepared for this special occasion stood out with their modern and feminine character. Besides accentuating the best features of each Miss Poland 2024 candidate, they harmonized perfectly with the stage design, lighting, and the television format of the Grand Final Gala. Following our core philosophy, we ensured a blend of classic elegance with a modern, fresh, and, above all, conscious perspective on fashion.

Who Won Miss Poland 2024?

The title of Miss Poland 2024 was awarded to Kasandra Zawal, representing the Greater Poland Voivodeship, who triumphed over the other finalists. She received the beautiful crown from her predecessor, Angelika Jurkowaniec.

Full Miss Poland 2024 Results:

  • Miss Poland 2024: Kasandra Zawal
  • 1st Runner-up: Weronika Kietlińska
  • 2nd Runner-up: Zuzanna Śladowska
  • 3rd Runner-up: Zuzanna Balonek
  • 4th Runner-up: Karolina Grabowska

LOU's involvement in Miss Poland 2024 is an example of strategic cooperation between a fashion brand and a major media event. This partnership became more than just a fashion show; it was a celebration of feminine strength, style, and the values that connect the LOU brand with the vision of the most important event in Poland's beauty industry. We are proud to have contributed our part to the organization of such a magnificent and prestigious competition.

Congratulations to the winners and all the finalists! We are honored to have accompanied you on this extraordinary day. We truly hope—and are quite certain—that this won't be the last time!

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